Guest Contributor, Author at Teaming Up

Growth

April 12, 2021

How to write a good About Me Page on your website

Your home page and about me page serve as first impressions for any potential client visiting your site. I quit my job two weeks after..

April 7, 2021

How to write a personal mission statement that sparks inspiration (with template!)

Everyone loves a good story. That’s why knowing how to write a personal mission statement is key to landing clients. Alright, I’m going to be..

Insights

March 31, 2021

Unhooking from the Corporate Mindset: 4 New Ideas for Honoring Yourself at Work

You’ve left the corporate setting, but you may still be lugging around that clunky corporate mindset. If that’s the case, you’re likely working with outdated..

Growth

February 10, 2021

Content Strategy Part 3: Creating a powerful content marketing strategy

You’ve used your (or your client’s) values to craft a mission statement, audience personas, and core messaging. You’ve established a solid visual identity. Now it’s..

Growth

February 9, 2021

Content Strategy Part 2: Brand marketing is more than just a logo

Have you ever run into a brand marketing strategy so aligned with their values (*cough* Patagonia) that every part of the experience reminds you what..

Growth

February 8, 2021

Content Strategy Part 1: What is brand positioning? (With examples!)

Have you ever run into a brand whose content is so aligned with their values (*cough* Patagonia) that every part of the experience reminds you..

Growth

February 5, 2021

Three ways to set healthy, professional boundaries with clients

Managing boundaries with clients is one of the trickiest parts of being a freelancer. It can lead to disagreements, overworking, and burnout if you’re not..

Growth

January 19, 2021

What is personal branding? Building a personal brand that stands out

When you think “personal branding,” it likely conjures images of Instagram influencers, Gen Z TikTok stars, and celebrities schilling corporate sponsorships. Personal branding can have..

Growth

January 11, 2021

Stack your client pipeline part three: Make your service irresistible

I’m Halli of Herland Brand, a brand design studio that helps women-led businesses raise the bar on their brand. Welcome to Part Three of Stack..

Growth

January 11, 2021

Stack your client pipeline part two: Focus on one main service

I’m Halli of Herland Brand, a brand design studio that helps women-led businesses raise the bar on their brand. Welcome to Part Two of Stack..

Growth

January 6, 2021

Stack your client pipeline part one: Picking the ideal client

I’m Halli of Herland Brand, a brand design studio that helps women-led businesses raise the bar on their brand. Welcome to Part One of Stack..

Insights

December 16, 2020

An entrepreneurial boom is coming in 2021

2020 has been a tough year but I believe it is setting the stage for a creative boom in 2021. As challenging as the COVID-19..

Insights

December 16, 2020

2021 Will be the year of the freelancer

Freelancers are the future and quite honestly are already the present for the creative industry. Before COVID-19 came in like a wrecking ball, we were..