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Our best social media retainer scope of work for a six-month project

Finally, a social media retainer scope of work template that’s easy to use!

Welcome to Scope Smarter, Not Harder, a series from Wethos highlighting our services and scope of work templates from the Wethos Services Library. In this installment, we’re highlighting our top social media retainer scope of work template!

Wethos users have access to over 60 scope of work templates and 700 services ranging from brand strategy to social media and design. Our scope of work tools streamline your proposal process so you can skip the freelance pricing mistakes and get to work.

Here’s our breakdown for a social media retainer scope of work over six months so you know how to charge for that next project!

Please note that our pricing suggestions are relational and the numbers inputted by users inform the recommendations over time. If you have feedback on the pricing below, please let us know! We always want our system to become smarter with your help.

Social media retainer scope of work for six months total: $34,500

Each month for $5,750

Instead of individual phases that shift with the progress of the project, our social media retainer scope of work clearly states the same services that will be performed over the course of six months. Here are the services that we include on this retainer scope of work:

Set social media goals and objectives: 1 brief for$1,500

Description: “Work with the client to set high level goals (e.g. ‘Establish thought leadership in our space’) and objectives (e.g. ‘Get our CEO to post more’). Articulate them in a short briefing document that everyone can agree to and use moving forward.”

Build social media content calendars: 1 plan for $800

Description: “Build monthly content calendars that outline social media activity across platforms.”

Design social media assets: 5 assets for $450

Description: “Design social media assets based on direction provided by the client, optimized for use across platforms.”

Write social media captions: 5 captions for $1,500

Description: “Write social media captions optimized for use across platforms.”

Report on monthly campaign performance: 1 report for $1,500

Description: “Present reports on the previous month’s online campaign performance, including learnings and guidance for the next month.”

So the next time you’re sitting down to build a scope on Wethos, make sure you’re saving time (and money!) with our snappy templates. Do you have a go-to template that you use on your own? We’d love to add it to our library — and compensate you!


Ready to scope your next project in less than 5 minutes — for free?